
I am Katja Mock, a passionate designer dedicated to creating magical and
meaningful experiences for children and families.
Holding a MFA in
Child Culture Design, a BA in
Information Design, and with a teaching background
in Crafts, Maths, Technical Education, and PE, along with experience as an
Art mediator, I bring a unique blend of expertise to each project.
From designing playful environments that nurture creativity to creating captivating
graphics that tell compelling stories, I seamlessly combine creativity with site
specificity. This ensures that each space not only captivates visually but also
narrates a story about the place's culture and history, transforming it into a
playscape full of potential.
Have you noticed the 'J' in the logo? It's upside-down, reminiscent of how
I spelled my name 'Katja' as a 5-year-old — a phenomenon many children experience
known as letter reversal or mirror writing.
What makes this intriguing is the underlying cause. In research, this is referred to as
mirror generalization, where the orientation of a shape doesn't matter to humans,
as it didn't before the invention of writing and symbols. A spoon remains a
spoon, regardless of whether we see it from the right, left, top, or bottom.
As children, we have to unlearn this behavior when it comes to letters.
This serves as a beautiful metaphor for the child's unique perspective on the
world. To us adults, it may not always be intuitive to understand their perception.
Designing for children requires an open mind and a genuine willingness
to listen, recognizing children as experts on their own experiences.

